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Mercedes-Benz USA has shifted Bernhard Glaser, the U.S. company's top product planner for nearly a decade, to its top marketing job. Glaser, 47, fills the post previously held by Steve Cannon, who took over as CEO of Mercedes-Benz USA in January.
American Suzuki's marketing boss, who promoted the company's vehicles on a shoestring budget, has left and will not be replaced, said a company spokesman.
Last year automotive advertisers emerged from their recession bunkers and flocked back to the Super Bowl. This year, automakers unleashed another flood of ads -- and another bold effort from Chrysler stood out.
Ford Motor dealers racked up record profits in 2011, said Jim Farley, Ford's vice president of global marketing, sales and service.
A packed room of Chrysler Group dealers were described as 'visibly emotional' and 'misty-eyed' after watching a preview of the automaker's two-minute Super Bowl commercial Sunday morning during their make meeting led,...